Ever Pretty sells prom and wedding dresses, will they become the Fashion Nova for special occasions?

New Theory interviewed Amber Nuetzel from Ever-Pretty.com as we discussed their rapid growth and strategy moving forward. They are competing in a highly competitive market, but this scrappy start-up appears to have the right people on the bus.

Take a listen as we discuss e-commerce strategy as well as their company culture:

To learn more about this exciting start-up, check out: https://www.ever-pretty.com/us/