Meet Luke Cervino, Founder of A1A Media, his company has taken athlete marketing to the next level through brand/product marketing, influencer campaigns, and even social media advertising campaigns.
As a former athlete, Luke has played basketball with over 20 NBA players and against over 500 Division 1 players. He attended Bergen Catholic Highschool. where he played football and basketball. Luke also played college basketball at William Paterson University. But when he learned his calling wasn’t in sports, he became an entrepreneur. Luke started his own business at 26 years old. His company is called A1A Media. It is a Marketing / Athlete & Influencer Agency specializing in working with Brands/products running influencer campaigns. When we interviewed Luke on his tips for success at such a young age, this is what the serial entrepreneur had to say.
Be True to Yourself and Always be Confident
When we interviewed Luke Cervino, we found that after a few minutes of talking he was a very well put together entrepreneur which comes from having full confidence in what you do and who you are. The moment he had us jot down that first piece of advice you could just tell that Luke meant business.
Luke believes in the idea that you should go after your passion like your life depended on it. “Create self-motivation as if you owe it to yourself, your family that you are going to work so hard for what you want in life that nothing will stop. There will be obstacles but those are there to teach you and for you to learn from” says Luke. He is a walking testament to how a strong sense of self-belief can translate into confidence through any tough path you may have, ultimately landing this piece of advice as Luke’s number one tip for everyone aspiring to be great in life.
One word…Consistency
When it comes to accomplishing anything of real importance in life such as building a business that will take your life to the next level, or even deciding to commit to a fitness routine, they all have one key ingredient that makes them possible. That key ingredient that separates the average from the extraordinary is consistency. Having the ability to consistently show up and do what you need to do to move the needle forward is one trait Luke Cervino can’t stress enough.
Luke Cervino’s mantra revolves around staying consistent with becoming a better version of himself. Striving for more in all aspects of his life. He often likes to use this saying for himself “If you’re not getting better you are getting worse. Get Better at one thing every day”
When prompted on further comments regarding consistency and his advice around it, Luke Cervino had this to say “I believe life is constantly testing us for our level of commitment, and life’s greatest rewards are reserved for those who demonstrate a never-ending commitment to act until they achieve. This level of resolve can move mountains, but it must be constant and consistent.”
Create a Game Plan
Most importantly, the best thing you can do to plan for your success is to do just that PLAN and take action. From a young age, Luke Cervino has spent his entire life around getting himself familiar with taking action. Whether he was taking that action as an athlete or around building out his ventures, one thing is certain Luke Cervino wouldn’t be the serial entrepreneur he is today without creating a game plan and following through with it.
Luke Cervino on achieving success “Create a vision and never let the environment, other people’s beliefs, or limits of what has been done in the past shape your decisions. Go attack your dreams.”
Key Takeaways
We find it easy to discredit individuals’ hard work when we view their perspective from the top, saying things such as “luck” or “silver spoon” but we rarely get to see the years of hard work leading up to the polarizing peaks that embody a successful individual. Luke Cervino’s success in life, sports, and Business should serve as a reminder that by sticking to your principles such as those shared by Luke, that you too can create your own success story.
