It’s easy to confine your mind to dreams. Just like clouds, we get comfortable watching our dreams from far, yet doing nothing to pursue them. We watch others live their dreams, but never once stop to think, ‘that could be me too.’
Sometimes we try but end up failing, and most of us don’t know how to respond to failure. We let it impact our thoughts, feelings, and behaviors. Whatsmore, some have allowed failure to lead to a ‘dreamphopia’. This phobia is a fear we develop from frequent failures which cause us to become too afraid to try.
They say if at first, you don’t succeed, try again. Kevin Suter is a man who learned to love his failures. We spoke to this serial entrepreneur to get insights on the value of what he calls “redefining your normal”.
Kevin Suter Background
Kevin Suter is a highly sought after business leader and a respected ministry leader with over 15 years of experience traveling and speaking in countries around the world. Over those years, Kevin built up a reputation for helping businesses achieve expansion by 5x to10x. Furthermore, he is known for reinvigorating, restructuring, and redefining his clients’ definition of success.
Currently, Kevin is the CEO of The Suter Group. The company helps businesses and nonprofits thrive from the ground up. So far, Kevin has traveled to 48 states and five countries as a keynote speaker and philanthropist. Yet, this man struggled throughout his youth. Like most young adults, he suffered from suicidal tendencies that stemmed from a severe inferiority complex. When he was in college,, his character was so bad that his UNLV football coach told him that he would never make it in life.
What changed for Kevin? This serial entrepreneur’s journey to success began when he stopped asking himself, ‘why me.’ Instead, he started asking himself, ‘why not me.’
Redefining Your Normal
Kevin’s successes began when he changed his mindset. He became a man who is willing to do whatever it takes to achieve his dreams. The experiences he has had in his life taught him that to achieve success, you must first learn to love your failures.
Before starting his company, Kevin worked at Merrill Lynch and with The Strength Team (A world-renowned ministry). Kevin redefined his normal by working with some of the best minds in the industry. When you surround yourself with go-getters, you begin to desire more for your life.
Redefining your normal means finding the courage to break the boundaries. “Even Though I had accomplished amazing things and was blessed to be part of so many businesses and nonprofits, I was never able to get past the paycheck to paycheck lifestyle. I decided it was time to go for it, throw caution to the wind and relentlessly go after my goals,” he says. Kevin was motivated by two purposes. First, he wanted to start a business that would be so successful that it would fund his ministry. Secondly, he wanted to provide a better life for his family. These motivations pushed him to raise a new bar for himself. Furthermore, his mindset changed from materialism to realism.
You Can Change The World
Kevin remembers vividly how his football coach challenged him. “I was presented with an option to either get my stuff together and start working on becoming more than an athlete or become another statistic, that talented kid you know who never left home and has done nothing with his life,” says Kevin.
Kevin managed to change his life because supportive people surrounded him. “In a world where I was broken inside, I was surrounded by people who would not only pull out but demand the best from me,” he says. Today, Kevin is a sought after business leader and strategist. This serial entrepreneur has created successful million-dollar plans for all types of businesses. One of his achievements was building a car retailing business start-up to 10x in just 90 days.
Kevin’s accomplishments are proof that when you challenge mediocrity, you set yourself on a path to a successful legacy. In less than a year, the Suter Group company went past the 10x financial growth in just 90 days. The company also boosted its clients’ social media engagement by over 5000% in those 90 days.
Kevin is not just a life coach; he is a partner. The entrepreneur’s open-door policy for his clients is one of the key ingredients for his success. Yet, all his achievements began when he started loving his failures as they became the road map for his success and began viewing his dreams as possibilities.
You can do the same.