How to Bring That Energy By Hiring The Best Live Production Companies

    Undoubtedly all live production companies operate with one goal in mind; to create memorable events. Large and vibrant cities such as New York are in a competitive market as far as the entertainment industry is concerned. As such, event managers need to know how to create fantastic happenings so as to stand out from competitors. Creating fantastic live events also helps a company grow its brand and polish its business reputation in the industry.

    The magical experience in lie event is made possible through the lighting effect, state-of-the-art sound system, video, and staging. In order for live event production companies to achieve this, they need to partner with a technical event production company. It is still possible to build your own creative team of technical experts. However, bringing in different subcontractors to handle your event may result in a host of potential issues that can negatively impact your planning and the cohesion of the event thereby causing you to spend much more than you expected. Therefore, hiring and working with an event production company is always worth the effort.

    Challenges Faced By Live Event Production Companies

    The small details involved when handling an event include securing a venue, hiring catering services, staffing, advertising, and promoting. All these are necessary steps that require the services of professionals. No wonder producing an even in this digital world can be a huge undertaking.

    When individual companies are contracted to handle the various aspect of an event production may incur additional cost. One may have to deal with additional vendors who demand their payment thus creating a budgetary strain. Another disadvantage of independent companies is that their work lacks the cohesion, and continuity required to make an event complete since they work independently. This can be problematic when it comes to the overall aesthetic impression of an event.

    Conveying your ideas and goals to numerous vendors might feel like playing the “broken telephone”. By the time the idea is passed on to another vendor it is completely out of tune. The staging company may interpret your vision in a completely different manner from the way the lighting company sees it. And by the time you want to clarify your actual ideas you end up wasting a lot of time that could have been better spent polishing your event.

    Benefits of Working with a Full-service Technical Event Company

    1. Convenience: the convenience that comes with working with a full-service company is adorable because it means you are dealing with a single source for all your event’s needs. There will be only one company providing equipment, staff and other services. That means there is only one contact and one invoice to handle. As you meet with your technical event company to voice out your ideas, they will listen to your vision and discuss it with their team. Consequently, it becomes easier to work together in bringing the magic to your event. The team will be ready to address any issues that arise.
    2. Continuity, cohesion and the right aesthetic: your event will benefit from teamwork if you commit all your technical needs to the hands of a full-service company. Creating an event that lacks an aesthetic appeal is so disappointing and could make clients lose trust in you. A single source brings to the table a team of creative professionals who share the same goal, and that is to make your live event an unforgettable experience. From the design to the overall operation of an event, the team will work together with your goals as their primary focus.
    3. Planning and execution: planning the technical aspects of your event become much easier and efficient when you work with a single company. So as your team handles how to execute a certain aspect of your event, you can direct your energy focusing on how to handle other myriads of detail that require your attention. The technical team not only handles the planning of technical needs but also the logistics of delivering equipment. This involves all the work of building a production team and setting up the equipment so that you can socially connect with your guest in full confidence that event is in great hands.
    4. Budget predictability: companies that have been producing shows for a considerable amount of time especially in a competitive market appreciate the fact that sticking to a budget is vital to profitability. It is all too easy for budgets to fly out of proportion, if not properly monitored in the event industry. However, working with a full-time service company gives you the stability that is not found when working with multiple vendors. The company acts as a partner who allocates funds in an efficient way. Even if your vision calls for extensive lighting, the team can adjust the budget to reflect that while not neglecting other aspects of the event. A reputable full-time service company should be able to communicate openly when additional charges come into play.

    The Final word

    Running a live event is surely a challenging task to undertake. However, when you partner with a full-service technical production team, it will be much easier to get all things going. Choosing the right partner offers tremendous benefits and is a great way to cut costs since you will not be dealing with numerous vendors.

    Choosing the right company is arguably the most important decision you will make when planning for an event. It could either make or break your event. Do not be shy to ask for recommendations before starting to work with a company. A reputable event company will be ready to show you testimonials of happy clients who have had successful event projects. Ask to see photos and videos from past events. If there are solid examples of past projects then chances are that they are doing a great job. The relevant experience and expertise also count when you want to to hire the services of an event company.


    • Tom La Vecchia

      Founder of New Theory & X Factor Media

      Founder and Publisher of New Theory Magazine and Podcast. Serial Entrepreneur who loves wine, cigars and anything that allows to people to connect and share experiences.

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