How Do People Make Money from eSports?

    If you are considering an eSports career, you have a lot of competition to contend with. The global eSports market is now worth a record $1.8 billion annually according to, a figure that is predicted to grow exponentially in the coming years. Every single day, stories abound of successful gamers netting 7-figure paychecks, while hundreds of millions of fans flock to support an industry that employs thousands of gaming enthusiasts. So, how can you actually make money in the eSports industry in 2021? Read on to find out. 

    Source: Unsplash

    Land a Top Gaming Contract

    First off, let’s start with the big money. All of the top earners in the eSports industry are those professional, full-time gamers with strong followings and unparalleled skills. To get a sense of the opportunities that await skilled gamers, check out the latest eSports news at, which is filled with the latest updates on the top talents that have landed multi-million-dollar contracts with the top sports associations. If you are able to get to the top of your game and build a popular personal brand, you could be approached with a full-time, highly lucrative contract. 

    Get Sponsored

    Aside from the lucky few gamers that have secured seven-figure contracts, another way to make serious bank is to land a sponsorship. The eSports industry has become so prominent that many of the world’s most prestigious brands now sponsor gamers and pay them large sums in exchange for a little bit of promotion. To list just a small handful of the biggest eSports sponsors today, we have Coca-Cola, Mountain Dew, Red Bull, Sony, Comcast, Kraft, Intel, and BMW, all regularly reaching out to gamers with offers of a sponsorship deal. 

    Sell Your Merch

    Being a truly successful eSports personality is all about building your brand and your online following. Once you have reached the point where you have enough followers, you should consider developing and selling merch to your loyal fans. In fact, some professional gaming associations, such as 100 Thieves, have spent millions of dollars developing merch on behalf of the eSports personalities under their wing. Even a small cut of merch sales can translate to a hefty chunk of change. 

    Source: Unsplash

    Monetize Broadcasting Rights

    You don’t need to be a gamer to make money from eSports. If you play any role in broadcasting eSports content or gaming events, you can sell the rights to those broadcasts to media companies. Remember, eSports is a rapidly growing and in-demand industry that many of the top media conglomerates are paying attention to. ESPN now regularly purchases and broadcasts eSports events at, as does Comcast and many other important players. Consider this route if you work on the content production side of things. 

    Stream Away

    It is also worth pointing out that you do not need to be an expert, top-flight gamer to make a career out of eSports. As long as you can provide content that people want to watch, you have a viable moneymaking opportunity. Perhaps you provide analysis on eSports events and teams. Whatever your niche is, you can build up your following enough to become an official associate with Twitch or YouTube. After that, you will be able to monetize your content and receive a regular payment for all of your live streaming, based on the number of viewers you attract. This can quickly add up to a substantial monthly income if you are able to attract enough viewers. 

    These are the main ways that people are making money from the eSports industry. The opportunities available will increase as the industry grows, but so will the competition. That’s why the best time to get started is right now. 


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